Class Time
Thursday, October 20th, 2011This past weekend I had the chance to do something I never really imagined doing. I was invited to Cal State University Northridge to talk to a class of students about Bumpy Pitch as a brand, the story behind it and design inspiration. I’ll start this off by saying I had no idea how this was going to play out. I knew it could go a couple of different directions resulting in a couple different results, but I was hopeful that it would be a positive experience for all involved.
It ended up being one of the cooler things I have done in a very long time. It was great to talk about Bumpy Pitch. Tell stories about how we started. Why we started in the first place. Share some of our experiences, talk about things we have done well, and share stories about times when mistakes were made. We ended up going over some of the inspiration for our designs ranging from our BPFC Crest, to styles like Fall River, Brooklyn, The Shed End, etc.
One of the things that I didn’t expect was how looking back on where we started and how Bumpy Pitch has evolved over time would be such an interesting experience. We so often are hyper focused on what’s next, what’s around the corner and thinking about the future that we tend to forget about the past. Where we have been. What we were thinking at certain times. What was inspiring us at different moments, etc. This allowed me the opportunity to look back at some of what has happened with the brand, share those experiences and take stock of where things are at now. All very cool and humbling to do.
After talking to the students and then answering a number of questions, I got to check out what they were working on. The class was basically divided into eight teams with four students each. Each team was responsible for coming up with a brand, a logo, an inspiration board and an explanation of what their product or service would provide. Seeing all of the projects, the designs, the inspiration for these “brands” and so on took me back to those early days when Dunny, Ace and I would do the same things that they were doing. Creating something that didn’t exist before is not an easy thing to do, but these students were right in the thick of it. Each of these teams had a strong belief in what they were creating and it was inspiring to be around so much enthusiasm and excitement. I’m hopeful that some of these students end up pursuing some of their ideas as there were definitely some good ones in the class.
Big thanks to Professor Farah for inviting me to speak and to the students for helping me leave even more inspired than I was before the class. You guys were great.








