We are releasing our second collaboration with Nike and it seems like the perfect time to provide some insights into the inspiration behind the graphics. The first release was inspired by the rivalry between the MNT’s of the United States and Mexico, which happened to peak right around this year’s Gold Cup.
This current release takes a look at popular sports, teams and cities in the United States through the lens of the United States National Team jersey silhouette. For these we were given the opportunity to come up with graphics inspired by two teams in two different sports respectively. We opted for the Boston Celtics / Los Angeles Lakers rivalry in the NBA, and the Oakland Raiders ( re-imagined them from an LA perspective) and the NY Giants for the NFL.
As we set out to work on these graphics we tried to take the legacy of each team and city into account and pay homage to each of them. We designed for these teams with a more soccer specific aesthetic. As a soccer inspired company we had to put our own touch on these famous teams and designed what the logos may have looked like had these been soccer teams instead.
Hit the jump to check out some detailed images of the shirts and a deeper look into how we came up with the graphics.